Includes Radio Ads, Stadium Signage, PA Announcements, Essay Contest
The Vitae Foundation is excited to announce its new partnership with the World Champion Kansas City Royals, which will provide an opportunity to spread the message about the sanctity of life on one of the largest radio networks in the American League. Vitae will be able to advertise during all 162 games on the Royals Radio Network, which includes its flagship station 610 Sports Radio-KCSP, and 60 other affiliates in six states.
“We are thrilled that Royals Hall of Famer Mike Sweeney has voiced our radio ad and is helping champion life through the Royals Radio Network,” Vitae COO/Senior Market Director Anne Carmichael stated.
The partnership also includes a Vitae ad on the Crown Vision video board in Kauffman Stadium prior to every home game, along with a PA announcement when the ad appears. Vitae is mentioned during the ninth inning of each game on the radio broadcast. There are also other smaller Vitae branding ads that appear on video boards around the stadium. The final piece to the partnership is a Life Issues Essay Contest.
The essay contest is open to 7th graders attending the 33 Catholic grade schools in the Archdiocese of Kansas City, Kansas, who want to be “Champions for Life.” The contest is sponsored by the Vitae Foundation. The first 110 students who submit an essay under the theme “Encouraging a Culture of Life,” will receive four (Hy-Vee level) tickets to the Royals game on Thursday, August 11, when the Royals take on the Chicago White Sox. The essay contest’s 1st Place winner will throw out a ceremonial first pitch before the 7:15 p.m. game and receive four Dugout Plaza tickets. The 2nd Place winner will receive a pre-game experience for four which includes batting practice, radio booth visit, stadium tour, and four Dugout Plaza tickets.
“We are excited about this great new partnership with the Kansas City Royals and equally excited to sponsor Vitae’s Essay Contest on Life Issues. We want every single 7th grader in the Archdiocese to join in our vision of a future where each life is respected and protected!” Carmichael stated. “We’re also offering the All-Star Staff Contest, which rewards faculty and staff to encourage their students to participate.” The principal and teacher whose class submits the most essays by percentage will receive suite tickets as well. Carmichael also noted that next year we hope to expand this to the Kansas City/St. Joseph Diocese.
Contestants must compose an original hand written or typed essay of 500-1,500 words on any life issues topic. One submission per contestant is allowed. Essays may be submitted by email to firstname.lastname@example.org or mailed to Vitae and postmarked by 5 p.m. on June 17, 2016.
For more details about the essay contest, see contest Flyer.