“There are things you do in life and there are things you do in life that are really important and that make a difference,” Jason Chaffetz told Vitae Foundation supporters Friday night at its annual pro-life event in Springfield, Mo. He believes that Vitae’s work falls under making a difference.
“Congress is not going to step in and solve this problem. I wish there were one piece of legislation that could fix this,” Chaffetz said. “With the current situation, the thing that makes the biggest impact is what Vitae is doing.”
The former congressman from Utah told a socially-distanced room of supporters at the White River Conference Center that we all have stories. He shared the ups and downs of his own life story, noting that nobody would ever have guessed the tumultuous issues he faced during his youth that affected his family. It makes him good at connecting with people and understanding their hardships.
“There are people being touched in a most difficult situation that you don’t see. Maybe it’s a car accident and it’s obvious, or maybe it’s worse. Maybe it’s drug addiction. But maybe it’s an unwanted pregnancy. That’s where the Vitae Foundation can step in where nobody else can step in,” Chaffetz noted.
The importance of Vitae’s research-based messaging strategies was highlighted by Vitae President Debbie Stokes when she shared how the abortion industry is using the pandemic to accelerate their agenda for “self-managed” 21st century abortions.
In May of this year, the ACLU sued Health and Human Services and the FDA on behalf of the American College of OB-GYNs and other groups. They claimed that “requiring patients to visit a hospital, clinic or medical office to get an abortion pill is needlessly risking their health during the COVID-19 pandemic.”
Last month a federal judge agreed concluding that “the ‘in-person’ requirements for patients seeking medication abortion impose a ‘substantial obstacle’ to abortion patients and are likely unconstitutional under the circumstances of the pandemic.”
“This ruling will allow ‘healthcare’ providers to mail or arrange delivery of abortion pills to patients during the pandemic,” Stokes stated. “Right now, with the increasing availability of abortion pills, our on-going research is more valuable than ever. When a woman can call a doctor, answer a few questions and skip an ultrasound, our outreach changes significantly.”
The power behind Vitae’s messaging is in the carefully crafted words that are designed to attract the woman dealing with an unintended pregnancy.
Senior Market Director Stacey Kromer told the crowd at the Conference Center and those watching virtually that Vitae knows words matter when you apply the research to an ad that has only a millisecond to catch the attention of the abortion-determined woman.
Vitae has a rich history with its Legacy Centers, those that are part of Meet Life, a campaign powered by the Missouri Knights of Columbus’ ultrasound initiative.
“Vitae provides keyword search for the centers throughout the state of Missouri, offering women the opportunity to meet their children, not say goodbye,” Kromer stated.
Chaffetz noted the importance of helping these young women at a time in their lives when they believe they are all alone.
“That young woman is in a situation of peril. Her whole life is turned upside down, and she doesn’t know what to do or where to go. With your donation and support, and the smart research that happens with these professionals that can work on it all day, every day, you’ll be able to reach that women when she needs it most,” Chaffetz stated. “She’s just one click away when she doesn’t know what to do or where to go. The opposition is offering this sweet pat on the back, ‘Oh, it’s ok. Let’s make this easy. Everything will go away.’ That’s what we’re up against.”
There are too many women who live with the regret of that decision, and Vitae is determined to make sure they don’t have to.
“I cannot say thank you enough for what you have done, Vitae, but we all have to do more,” Chaffetz urged. “By talking from your heart, we will convert a lot more people to do the right thing. It is certainly true of a young woman who finds herself in a difficult situation and is unaware she does have a choice. And we hope she makes the right pro-life choice.”
If you were unable to attend the Springfield event and would like to help Vitae with its mission of reaching women and changing the culture, please donate today. Any gift is appreciated and welcomed!